Suggested by: Harald Busta (Feibra GmbH) and Christian Neuwirth (Z_GIS – Spatial Simulation)
The household delivery of advertising leaflets is indispensable for Austian retailers. Millions of flyers are delivered to Austrian households every day. Delivery staff is in charge of delivering advertising materials within precisely defined areas. Up to now, the evaluation of delivery efforts relies on empirical estimates and data on address density and other regional characteristics. In order to enable a more accurate allocation of resources, a continuous improvement of estimates by methods of network analysis and geospatial simulation is crucial.
Prerequisites/qualifications: Introductory course in Spatial Simulation, Modelling or similar
Please contact Christian Neuwirth in case of interest: firstname.lastname@example.org